Jim Stolze
AI entrepreneur, founder of Aigency (Founder, TEDx Amsterdam)
Opening Keynote
Data & Security in the age of AI
Sytac Exchange
100 technology leaders, one afternoon
What to expect
A focused afternoon on AI, built for leadership.
Sytac Exchange brings together 100 technology leaders from the Netherlands' largest enterprises for one focused afternoon on AI. Real cases, sharp discussion, zero sales pitches. You leave knowing where AI creates value, where it creates risk, and what to do about both.
The Cost of AI Lock-in
Token pricing swings more than 4,000x between models, and switching providers after the fact costs enterprises an average of $315K in migration work. Most organisations only discover how deep that lock-in runs once they try to leave.
AI Is Changing How Hackers Work
Recent breaches show how little sophistication an attack now needs: AI-sharpened phishing already does the heavy lifting. At the same time, the same technology is starting to help defenders find and close gaps before attackers do.
Data Rules Predate AI
AI systems now touch data across the entire enterprise at once, often faster than governance policies can keep up. Cross-border data access and vendor control are increasingly part of that conversation. What actually changes for how organisations protect and control their data in practice.
AI-Generated Code Is Already in Your Codebase
AI now writes a growing share of enterprise code, often by people who can't fully review what it produced. The vulnerability count tied directly to AI-generated code is climbing fast, in some trackers doubling month over month. What a sane guardrail actually looks like.
Program
An afternoon, end to end.
- 13:00
Welcome & Introduction
Doors open. Grab a drink and take your seat.
- 13:15
Opening Keynote
Jim Stolze
“Where AI adoption actually stands in Dutch enterprises” — Everyone’s running AI pilots. Far fewer are getting them to production. Jim Stolze, founder of TEDx Amsterdam, looks at where Dutch enterprises actually stand and why so much stalls along the way. He tackles the productivity paradox, the shifting engineering workforce, and the question nobody quite wants to do the math on: are these models actually cheaper than hiring people, or not yet?
- 14:00
Lightning Talk
Brenno de Winter
“Five ways to fail with AI adaptation and agents — and the one way that actually works” — Cybersecurity expert and former Journalist of the Year Brenno de Winter breaks down the most common failure patterns in AI adoption and agent implementations. Practical examples of what works under the hood, and the lessons that get you from demo to delivery. Not the hype, not the warning — the honest middle ground. Brenno also hosts the full day as MC.
- 14:30
Talk
Maarten van den Outenaar
“Geen woorden maar data — AI in practice” — As former CDO at Schiphol and NS, Maarten led AI and data transformation at two of the Netherlands’ most complex organisations. He shares concrete use cases from Schiphol, NS, and KLM: what worked, what didn’t, and why most organisations don’t have an AI problem but an organisation problem. His book “Geen woorden maar data” launches the day before the event.
- 15:00
Break
Grab a coffee before the panel.
- 15:15
Panel Discussion
Brenno de Winter
Heads of Data & AI from leading Dutch enterprises, including ABN AMRO and Van Oord. Where is the real ROI? Is AI changing hiring plans? And the cognitive gap: AI-generated code is entering codebases faster than teams can review it — who still knows how the application actually works? Includes audience Q&A.
- 16:00
Closing Keynote
Jaya Baloo
“AI & Quantum in relation to cybersecurity” — Recent high-profile breaches show how far AI-sharpened social engineering goes. Former CISO at KPN and Avast, Jaya covers both sides: how attackers use AI to sharpen their tools, and how defenders are fighting back. She closes with what comes next — the quantum threat most organisations aren’t preparing for yet.
- 16:45
Networking Drinks
Drinks and conversation at the Olympic Stadium.
Speakers
The voices on stage.
Jaya Baloo
Cybersecurity expert, building AI-driven defense at Aisle (Former CISO at KPN & Avast)
Closing Keynote
Brenno de Winter
Cybersecurity expert, former investigative journalist (Journalist of the Year, 2011)
Panel Moderator
Maarten van den Outenaar
Chief Data Officer, ex-Schiphol & NS
Talk
Stefan Groot
Head of Data & AI Tech, ABN AMRO
Panel
Ronald Root
Head of Data and Analytics, Van Oord
Panel
Who should attend
Built for technology leaders.
For decision makers
You're making strategic decisions about AI, data and security, and you want honest signal, not vendor noise. Think CIOs, CTOs, VPs, CDOs and heads of Data & AI.
For our clients
Sytac Exchange is an exclusive gathering for our clients. The program is built for leadership, but everyone shaping their organisation's technology direction is welcome.
~100technology leaders
4Sessions across the day
6Leading enterprises
Venue
Olympic Stadium, Amsterdam.
The 1928 Olympic Stadium. A venue that speaks for itself.
- Address
- Olympisch Stadion 2, 1076 DE Amsterdam
- Public transport
- Tram 24 to Olympisch Stadion, or a short ride from Amsterdam Zuid station.
- Parking
- Paid parking available at the stadium (P Olympisch Stadion).
Request an invitation
Not on the list yet?
Sytac Exchange is invite-only. Leave your details and we will reach out when a spot opens up.
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